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All articles

Industry Guides

206 articles

Cover image for How to A/B Test an AI Voice Calling CampaignIndustry Guides

How to A/B Test an AI Voice Calling Campaign

Teodor Avadani·September 9, 2026·11 min read

AI call campaign A/B testing for brokers: one variable, arms split by account ID, sample size from your baseline, decision rule agreed before launch.

Cover image for How to Run a Low-Risk Trader Reactivation PilotIndustry Guides

How to Run a Low-Risk Trader Reactivation Pilot

Teodor Avadani·September 9, 2026·11 min read

Trader reactivation campaign pilot, scoped step by step: one question, a capped list, 1-2 markets, a $0.35/min budget, success criteria, a go/no-go rule.

Cover image for Building a Forex Reactivation Call CadenceIndustry Guides

Building a Forex Reactivation Call Cadence

Teodor Avadani·September 9, 2026·11 min read

Forex reactivation call cadence: four attempts over 12 days, local-time windows by region, retry rules per outcome, stop conditions, $0.35/min cost.

Cover image for How to Design a Relevant Dormant Trader Reactivation OfferIndustry Guides

How to Design a Relevant Dormant Trader Reactivation Offer

Teodor Avadani·September 9, 2026·11 min read

A dormant trader reactivation offer works when it answers why the trader left. Offer types, the regulator limits on bonuses, costs, and a test plan.

Cover image for When Should Brokers Call Dormant Traders?Industry Guides

When Should Brokers Call Dormant Traders?

Teodor Avadani·September 9, 2026·11 min read

Best time to call dormant traders: three local-time windows per region, the legal clock for the US and Australia, and a four-attempt retry schedule.

Cover image for How to Segment Dormant Traders Before CallingIndustry Guides

How to Segment Dormant Traders Before Calling

Teodor Avadani·September 9, 2026·10 min read

Trader segmentation for reactivation: the MT4/MT5 fields to export, six dormant segments, a priority score and the exclusions to apply before calling.

Cover image for How to Build a Dormant Trader Reactivation CampaignIndustry Guides

How to Build a Dormant Trader Reactivation Campaign

Teodor Avadani·September 9, 2026·11 min read

Dormant trader reactivation campaign, step by step: objective, segments, suppression rules, opening line, call windows, handoff and a stop line.

Cover image for Planning Cross-Border AI Calling for Brokerage ClientsIndustry Guides

Planning Cross-Border AI Calling for Brokerage Clients

Teodor Avadani·September 9, 2026·11 min read

Cross-border AI calling compliance brokers can plan per country: licence, consent, DNC registers, calling hours, caller ID and recording storage.

Cover image for Data Retention for Brokerage AI Voice CampaignsIndustry Guides

Data Retention for Brokerage AI Voice Campaigns

Teodor Avadani·September 9, 2026·10 min read

AI voice data retention brokerage guide: which rule sets the clock on recordings, transcripts and call lists, and how to write a schedule your DPO signs.

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