Resource library
Working documents for broker and call operations teams: checklists to run before a campaign goes live, worksheets for the numbers that decide it, and playbooks for the parts that are easy to get wrong. Read one on this page or download the PDF. Nothing to sign up for.
36 resources across 10 topics.
Campaigns
- Template45 minutes
Dormant Trader Reactivation Campaign Template
Fill-in campaign template for brokerages: objective, dormant segments, suppression rules, opening line, call windows, retries, handoff and metrics.
- Template60 minutes
Omnichannel Trader Reactivation Sequence Template
Day-by-day voice, email and SMS sequence template for dormant traders: channel roles, message intent per touch, stop and branch rules, consent notes.
- Template60 minutes plus the data export
Dormant Trader Segmentation Plan Template
Fill-in template to split a dormant trader book by dormancy age, deposit history, activity signals and region, score each segment and pick its message.
- Template45 minutes
Forex Reactivation Call Cadence Template
Call cadence template for dormant trader reactivation: calling windows by region, a four-attempt schedule, retry rules per outcome and stop conditions.
- Worksheet40 minutes
Dormant Trader Reactivation Offer Planner
Worksheet for brokerages: pick the segment, name what those traders need, weigh offer options, check constraints, and set a test before launch.
- Worksheet40 minutes
Trader Reactivation Pilot Scoping Worksheet
Worksheet for brokerages: scope a low-risk AI calling pilot with list size, segments, markets, success criteria, a $0.35/min budget and a go/no-go rule.
- Template30 minutes
AI Voice Call A/B Test Plan Template
A/B test plan template for AI voice calling at forex and CFD brokers: hypothesis, one variable, control vs variant, sample size, metric, decision rule.
Comparison
Compliance
- Checklist60 minutes plus sign-off meetings
AI Calling Compliance Planning Checklist for Brokers
Plan a compliant AI calling campaign for a brokerage: consent, US TCPA setup, MiFID II recording, data retention, cross-border rules and who signs off.
- Checklist60 minutes plus a DPO review
GDPR Review Checklist for AI Voice Calls
GDPR review checklist for brokerage AI voice campaigns: lawful basis, call-time transparency, DPIA, processor contracts, retention and data subject rights.
- Checklist40 minutes per campaign
FCA Financial Promotions Campaign Checklist
Pre-launch checklist for outbound broker calls under FCA financial promotion rules: scope, approval, unsolicited calls, risk warnings, records.
- Checklist60 minutes plus compliance review
AI Call Disclosure Checklist
Checklist for broker AI calls: when the agent says it's AI, how the recording notice is worded, how opt-outs work and what each country needs reviewed.
- Checklist2 hours, plus a day for sign-off
Do-Not-Call and Suppression Audit Checklist
Audit how a brokerage screens do-not-call lists and suppresses traders from AI calling campaigns: sources, refresh cadence, opt-outs, exclusions, evidence.
Core Solution
Education
- Checklist45 minutes per vendor
15 Questions to Ask an AI Voice Vendor
15 questions for brokers evaluating AI voice vendors, what a good answer sounds like, and a 0-2 score sheet to compare shortlisted vendors side by side.
- Checklist45 minutes plus data pulls
Reactivation List Data Checklist
Audit and clean a dormant trader list before calling: required fields, E.164 numbers, consent flags, suppression, dedupe and priority signals.
- Template60 minutes
Trader Retention and Churn Response Plan Template
A fill-in churn response plan for brokerages: signals, lifecycle stages, owner, channel, timing, message intent and the metric that proves it worked.
- Worksheet45 minutes
AI Automation Use Case Selection Worksheet
Worksheet for brokerages: score AI calling use cases on volume, value, complexity, compliance risk and time to pilot, then rank them and pick the first.
- Checklist2 hours to plan, 2-3 weeks to run
Brokerage AI Voice Agent Implementation Checklist
Kickoff-to-live checklist for an AI voice agent at a forex or CFD brokerage: data, compliance, CRM and MT4/MT5 links, voice setup, pilot, monitoring.
Integrations
- Template60 minutes
MT4/MT5 Dormant Client Reactivation Workflow Map
A fill-in workflow map from MT4/MT5 dormant-account export to segmented call list, AI call, CRM outcome sync and re-deposit tracking for brokerages.
- Checklist90 minutes across two sessions
Brokerage CRM Integration Planning Checklist
Plan the CRM connection for AI calling at a brokerage: owners, field mapping, dispositions, triggers, sync direction, webhooks, testing and data access.
- Checklist60 minutes with the API docs open
Trader Reactivation API Requirements Checklist
What a trader reactivation API must support before it touches MT4/MT5 or your CRM: auth, list import, campaign control, events, outcomes, webhooks.
Operations
- Worksheet30 minutes
Outbound Calling Capacity Planning Worksheet
Worksheet for brokerages: size the dormant list, set the calling window, pick concurrency, and work out days to finish and the minutes budget.
- Checklist20 minutes setup, 10 minutes per check
AI Calling Campaign Monitoring Checklist
Real-time checklist for watching a live AI calling campaign at a brokerage: connect rate, drops, transfers, sentiment flags, cost pacing and when to stop.
- Scorecard30 minutes setup, 60 minutes per week
AI Call Quality Scorecard
10-metric scorecard for AI calls at forex and CFD brokerages: definitions, a 1 to 5 scale, weights, auto-fail rules and a weekly review sheet.
ROI
- Worksheet30 minutes
Cost per Reactivated Trader KPI Worksheet
Worksheet for brokerages: define the KPI, collect call and follow-up costs, count reactivated traders, run the formula and set a stop line.
- Template40 minutes
Reactivation Campaign Metrics Template
12-metric measurement template for forex reactivation campaigns: definition, formula, data source, review cadence, owner and target for each one.
- Template60 to 90 minutes
Dormant Account Revenue Recovery Business Case Template
Fill-in business case for brokerages: dormant book sizing, assumptions, cost model at $0.35/min, three recovery scenarios, risks and the decision ask.
- Framework40 minutes with your exports open
Reactivation Campaign Break-Even Framework
Step-by-step break-even model for broker reactivation calling: cost inputs, response assumptions, break-even reactivations and a sensitivity grid.
Use Cases
- Template45 minutes
Deposit Follow-Up Workflow Template
A fill-in workflow for first-time, abandoned and failed deposit follow-up calls: triggers, wait times, call goals, CRM outcome codes and escalation.
- Template45 minutes
KYC Reminder Call Flow Template
KYC reminder call flow template for forex and CFD brokers: trigger, identity check, script points, objection branches, handoff and CRM disposition.
- ChecklistAbout 45 minutes
Incomplete Registration Follow-Up Checklist
A printable checklist for recovering incomplete forex registrations: funnel stages, call timing, goals per stage, consent checks and what to measure.
- Playbook45 minutes to adapt
Demo-to-Funded Account Conversion Playbook
A playbook for turning forex demo accounts into funded accounts: which demo signals to call, when, what each call is for, offers, handoff and metrics.
Voice Experience
- ChecklistAbout 4 minutes per call reviewed
AI Voice Call Quality Assurance Checklist
Printable QA checklist for AI calls to traders: opening, comprehension, interruptions, objections, handoff, disclosures and disposition accuracy.
- Template60 minutes
Trader Objection Handling Flow Template
Objection handling flow for forex and CFD broker calls: ten trader objections with acknowledge, answer and next-step branches, plus end and handoff rules.
- Template60 minutes
AI-to-Human Handoff Workflow Template
A fill-in handoff workflow for AI voice calls to traders: trigger conditions, warm transfer vs callback, context passed, desk hours and fallbacks.